Bing.com – All Hype?
June 14, 2009
I am really interested in hearing what others think about Bing.com. I have spoken with some other webmasters who have noticed a small increase in traffic from Bing.com. Most are attributing all of the advertising and media surrounding the launch. From some of my own sites I have noticed that bing.com traffic is exceeding what has been coming in from Yahoo.com, but is nothing compared to Google.com. I ran some basic searches and it seems the fundamental engine is still based on some msn algorithims. I didn’t notice a change in ranking.
I found their ads to be compelling and think the search engines will continue to refine and get better. If I am looking for a pie. I don’t want 3.14, a graph, but do I want a recipe or to actually buy a pie. I think this is where humans have gotten more specific like, “pie recipe” or “purchase pie”. From my initial review I like the groovy graphic, but Google still rocks. Great results and easy for advertisers to use Adwords. I don’t know why other advertisers haven’t made it as easy as Google. I don’t even mess with other platforms because the Google Adwords platform really helps me nail down ads quickly and easily.
Maybe MSN will get it together, but for now Google is still my home page. I use the groovy iGoogle that has all my favorite apps like the SI swimsuit girl and the matrix themed background. What can I say I am a total dork at heart.
Using Aerelis / Internet Business Promoter
June 4, 2009
Aerelis also known as the Internet Business Promoter is a tool used to help you find other people that might be interested in linking to you. In this video we give you a brief overview of the software and some ideas on things you can do to make yourself more efficient in finding potential link partners.
The video also covers some of the basics related to building link lists through tools like Yahoo’s Site Explorer. Site Explorer will return 1,000 other sites that link to a given website.
You can then dump this data into Aerelis which will scan the site for possible e-mail matches with which you can contact webmasters who might be interested in linking to your site.
This technique is often used to find sites that are already linking to high ranking sites or competitors. The idea is that these links helped them achieve their ranking and they could help to rank your site as well.